TREQO FIELD NOTES & BLOG
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Performance Marketing
September 4, 2026·5 min read
Why Running Real Ad Budgets Beats 100 Theoretical Case Studies
Fictional case studies give you false confidence about risks you never carried. Here is why managing live capital transforms how you think about CAC, ROAS, and creative fatigue.
Meta AdsUnit EconomicsCACROAS
Manoj Varma
Founder & Growth Architect, Treqo
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